6 Reasons Why People are Stupid A person is smart. People are dumb. Here’s what we need to do in advertising to help them keep up. Read More Advertising, Branding, Radio, White NoiseMcGalioOctober 10, 2012ads, advertising, attention span, attention spans, brand, branding, client, clients, complaints, dumb, illusion of truth, information, internet, listen, listener, marketing, medium, radio, radio advertising, rebranding, sales, sample, samples, script, smart, stupid, web, website, websites, white noise