Posts tagged testimonial
Testimonials

Testimonials are like C4. They’re horrifically unstable. They can easily blow your campaign up in to a blaze of failure, tears, and regret. They can also be pretty good. Pretty damn good.

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Advertising, Branding, Budget, Pitfalls, RadioMcGalioads, advertising, brand, branding, budget, budgeting, commercial, commercials, effective, endorse, endorsement, enhance, example, examples, humanize, marketing, radio, sales, spots, testimonial, testimonials, trust, white noise